Hallmark Studio

Hallmark

Hallmark

Hallmark

Studio

Studio

Studio

Structured websites and smart automations that help small brands look sharp and convert.

Structured websites and smart automations that help small brands look sharp and convert.

Structured websites and smart automations that help small brands look sharp and convert.

01

Brand Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

02

Web Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

03

Email & Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

04

Automations & AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Hero Image
Hero Image
Hero Image

About Us

About Us

About Us

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Service Image

Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

Service Image

Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

Service Image

Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

Service Image

Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

Service Image

Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

Service Image

Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

Service Image

Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

Service Image

Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

Service Image

Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

Service Image

Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Service Image

Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Service Image

Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Testimonial
Testimonial
Testimonial

Brian Hall, Designer & Marketing Partner

Brian Hall, Designer & Marketing Partner

Brian Hall, Designer & Marketing Partner

Great brands pair a clear message and sharp website with smart automations that take repetitive tasks off the teams plate.

Great brands pair a clear message and sharp website with smart automations that take repetitive tasks off the teams plate.

Section Image
Section Image

Projects

0+

0+

Sites, brands, and systems shipped for small teams.

Projects

0+

0+

Sites, brands, and systems shipped for small teams.

Websites Launched

0+

0+

Designed and launched 20+ sites, many from zero to live within 4 weeks.

Websites Launched

0+

0+

Designed and launched 20+ sites, many from zero to live within 4 weeks.

Unlocked

0$

0$

Revenue generated from single reactivation campaign on an otherwise unused list.

Clients

0+

0+

Web, brand, and systems projects shipped in past roles and client work.

Clients

0+

0+

Web, brand, and systems projects shipped in past roles and client work.

Hallmark

Experience

We help founders and small teams build clear brands, modern websites, and simple systems.

Pricing

Pricing

Pricing

Straightforward

Pricing

Project-based packages for small teams who want clear scope, clear timelines, and no retainers.

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

Process
Process
Process

Project

Process

The path we use to go from loose ideas to a working brand, website, and systems.

Our Process

Our Process

Our Process

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

Hallmark Studio

Hallmark

Hallmark

Hallmark

Studio

Studio

Studio

Structured websites and smart automations that help small brands look sharp and convert.

Structured websites and smart automations that help small brands look sharp and convert.

Structured websites and smart automations that help small brands look sharp and convert.

01

Brand Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

02

Web Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

03

Email & Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

04

Automations & AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Hero Image
Hero Image
Hero Image

About Us

About Us

About Us

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Service Image

Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

Service Image

Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

Service Image

Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

Service Image

Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

Service Image

Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

Service Image

Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

Service Image

Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

Service Image

Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

Service Image

Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

Service Image

Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Service Image

Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Service Image

Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Testimonial
Testimonial
Testimonial

Brian Hall, Designer & Marketing Partner

Brian Hall, Designer & Marketing Partner

Brian Hall, Designer & Marketing Partner

Great brands pair a clear message and sharp website with smart automations that take repetitive tasks off the teams plate.

Great brands pair a clear message and sharp website with smart automations that take repetitive tasks off the teams plate.

Section Image
Section Image

Projects

0+

0+

Sites, brands, and systems shipped for small teams.

Projects

0+

0+

Sites, brands, and systems shipped for small teams.

Websites Launched

0+

0+

Designed and launched 20+ sites, many from zero to live within 4 weeks.

Websites Launched

0+

0+

Designed and launched 20+ sites, many from zero to live within 4 weeks.

Unlocked

0$

0$

Revenue generated from single reactivation campaign on an otherwise unused list.

Clients

0+

0+

Web, brand, and systems projects shipped in past roles and client work.

Clients

0+

0+

Web, brand, and systems projects shipped in past roles and client work.

Hallmark

Experience

We help founders and small teams build clear brands, modern websites, and simple systems.

Pricing

Pricing

Pricing

Straightforward

Pricing

Project-based packages for small teams who want clear scope, clear timelines, and no retainers.

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

Process
Process
Process

Project

Process

The path we use to go from loose ideas to a working brand, website, and systems.

Our Process

Our Process

Our Process

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

Hallmark Studio

Hallmark

Hallmark

Hallmark

Studio

Studio

Studio

Structured websites and smart automations that help small brands look sharp and convert.

Structured websites and smart automations that help small brands look sharp and convert.

Structured websites and smart automations that help small brands look sharp and convert.

01

Brand Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

02

Web Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

03

Email & Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

04

Automations & AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Hero Image
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About Us

About Us

About Us

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

Hallmark Studio is a design-led studio specializing in branding, modern websites and simple automations for growing brands.

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Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

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Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

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Brand

Identity

We create clear, flexible visual identities that feel like you and stay consistent across your site, socials, and everything in between.

Logo System

Visual Language

Brand Kit

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Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

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Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

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Web

Design

We design modern, structured websites that are easy to navigate, easy to update, and built to turn visitors into inquiries.

Site Architecture

UI Design

Framer/Webflow Build

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Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

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Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

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Email &

Campaigns

We set up simple email systems that welcome new leads, re-engage past buyers, and support launches.

Welcome Flows

Launch Campaigns

List Reactivation

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Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

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Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

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Automations &

AI

We add light automations and AI helpers to handle repetitive tasks like capturing leads and sending follow-ups.

Lead Capture Flows

Follow-Up Sequences

AI Assistants

Testimonial
Testimonial
Testimonial

Brian Hall, Designer & Marketing Partner

Brian Hall, Designer & Marketing Partner

Brian Hall, Designer & Marketing Partner

Great brands pair a clear message and sharp website with smart automations that take repetitive tasks off the teams plate.

Great brands pair a clear message and sharp website with smart automations that take repetitive tasks off the teams plate.

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Projects

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Sites, brands, and systems shipped for small teams.

Projects

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Sites, brands, and systems shipped for small teams.

Websites Launched

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Designed and launched 20+ sites, many from zero to live within 4 weeks.

Websites Launched

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Designed and launched 20+ sites, many from zero to live within 4 weeks.

Unlocked

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Revenue generated from single reactivation campaign on an otherwise unused list.

Clients

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Web, brand, and systems projects shipped in past roles and client work.

Clients

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Web, brand, and systems projects shipped in past roles and client work.

Hallmark

Experience

We help founders and small teams build clear brands, modern websites, and simple systems.

Pricing

Pricing

Pricing

Straightforward

Pricing

Project-based packages for small teams who want clear scope, clear timelines, and no retainers.

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

Website Essentials

From

$1,500

/ Project

A clean, modern marketing site for brands that already have their look and message.

Tailored Webflow/Framer site

Up to 5 core pages

Responsive and fast

Basic SEO + analytics

Launch support

Brand + Website

From

$3,000

/ Project

A full refresh for brands that need a clear identity and a site that shows it off.

Logo & identity

Colors & type

Marketing site

Branded key pages

Launch support

Popular

Systems & Automations

From

$1,200

/ Project

For teams that want email reactivation and practical AI workflows around how they already work.

List audit

Reactivation campaign

Core flows

1–3 AI workflows

Performance summary

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

What services do you offer?

I help small brands with visual identity, conversion-focused websites, email and campaign strategy, and practical AI/automation workflows. You can work with me on just a site, a full brand + site refresh, or systems like email reactivation and simple AI tools.

Which pricing package is right for my business?

Website Essentials is best if you already have a logo and just need a clean, modern site. Brand + Website fits if you want to tighten your positioning, refresh visuals, and launch a new site together. Systems & Automations is for teams who want to unlock more value from their existing audience and processes.

How long does a project take?

Most website projects take 1–3 weeks, depending on complexity and content. Brand + Website projects usually run 2–4 weeks, since we’re shaping both your identity and the site. Systems & Automations projects take 1–4 weeks, depending on what we’re setting up (email reactivation, flows, or AI/automation workflows).

Do you offer custom packages or one-off work?

Yes. If you only need branding, only a site, or only email and automations, we can scope a focused project around that. The packages are a starting point, not a box you have to fit into.

What does your process look like?

Every project follows a simple flow: 1. Discovery – understand your business, goals, and constraints. 2. Direction – lock in structure, priorities, and creative direction. 3. Build – design and develop the site or systems, with check-ins along the way. 4. Launch – final tweaks, testing, and handoff so you can run with it confidently.

Process
Process
Process

Project

Process

The path we use to go from loose ideas to a working brand, website, and systems.

Our Process

Our Process

Our Process

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

01

Discovery

Exploring Your Business & Goals

We start by learning about your offer, audience, and what’s already in place. Together we define clear goals and what success looks like for this project.

Milestones

Kickoff Call

Project Goals

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

02

Strategy

Defining the Plan

Next, we outline the scope, structure, and timeline. Whether it’s branding, a website, or systems work, you’ll know exactly what we’re creating and when.

Milestones

Project Outline

Content & Structure

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

03

Build

Designing and Building

We design and build the core deliverables, share a working preview, and refine based on your feedback. Everything stays aligned with the strategy we set together.

Milestones

First Draft

Review & Revisions

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks

04

Launch

Launching and Refining

Once everything looks and works right, we launch and connect any tools or systems. After go–live, we make light tweaks and share what to track going forward.

Milestones

Launch Checklist

Post–launch Tweaks